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Razor Haircuts For WomenHow Haircuts Help in difficult times

Copyright (c) All-American Club 2008 Kennedy-

And how the "lipstick indicator" does not men!

Do you remember comedian Billy Crystal's imitation of actor Fernando Lamas of on Saturday Night Live in the 80s? One of his slogans was great, "It's better to look good than feel good." And that's what "The Lipstick Indicator" is all about. Guys, stay with us here - it does refer to our sex.

What The red lipstick? No, it has nothing to do with pigs, pitbulls, or Palin. Believe it or not is a sign of economic distress, as devised by Leonard Lauder, chairman of cosmetics company Estee Lauder shortly after 9 / 11 attacks of 2001. Lauder noticed that lipstick sales enriched the stock market has plunged downward in the days that followed. And he had the bright idea that when the economy is bad, people start to rush affordable luxury - from the purchase of expensive items is suddenly not an option.

Lauder theory was validated by a little more research - turns out, during the Great Depression in the 1930s, the cosmetics industry actually exploded - with an annual increase of 25%. Not many other companies could make that request! With this roadmap in mind, Estee Lauder and businesses lipstick others are suddenly releasing new shades and new lines for sale to maximize their advantage in the wake of "this years Wall Street meltdown. "

The New York Times did a whole article on the dynamics in May - and quoted Dr. April Benson, a Manhattan psychologist, on why women lap up the lipstick when money is tight: "When women use lipstick in times of stress, they are doing to offer an image that they are more alive and dynamic, and not as in the mouth. "Yep. Better to look good than feel good.

But what does this have to do with the guys? Well, it turns out that men are not so different from women as they might believe. Maybe they can not afford that hot new sports car - or they must spend this weekend boys only Vegas yet. But they also look for luxury items at affordable prices that can make them look good - it is, and feel good.

That is why many men are suddenly flocking to new franchises barber who brings the classic barber services and the atmosphere - and adds a few modern towers that make it a formidable, self-indulgence, but the experience affordable. Introducing true faith razor shaves administered by expert, licensed barbers, modern grooming products and other extras, including serving free drinks (even beer!), These clubs turn the traditional shave and a cup hair in a luxurious but affordable "time-out" the stress of today's economic difficulties. That's why these franchises are purchased quickly as smart investors realize The Lipstick Indicator Theory really points to one of rare occasions not to be transmitted.

Contrary to the slogan of Billy Crystal, you can look good and feel good - just ask any member of the Club Barber happy. And do not be afraid to see this member's outstanding new shave and a haircut with that other famous Billy Crystal slogan: "You look wonderful!"

Posted on January 26, 2010.
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