Perfume And Aftershave

Let's face it, perfumes and aftershaves are more often than not marketed on sex appeal. Fragrance adverts are full of young sexy toned and tanned models in provocative poses. Of course perfumes are not the only products promoted on sex appeal. I mean who can forget those Calvin Klein underwear adverts featuring Marky Mark Wahlberg? But some perfume adverts tread a fine line. Case in point, the latest ad for Calvin Klein Secret Obsession featuring Eva Mendes has been banned in the U.S. by network censors for being too provocative. The fact is that the premise behind these ads is that by wearing perfume or aftershave XY, you can be the most sexually attractive than the models in these ads. Even the names of some perfumes are suggestive - 212 Sexy, Allure, Irresistible, Lovely and the list continues. But is this just marketing hype or is there a reality in all this? Can wearing perfume or aftershave really make you sexier?

Much has been made the connection between our sense of smell and how we think and it is now a well established fact that certain smells can evoke different feelings of calm, excitement or wellbeing. But how is this linked to sex appeal? Putting aside for one minute whole pheromone / body chemistry side of things, sex appeal has much to do with body language and how we behave. After all, a person believes (and I say confident, not arrogant) has a certain attraction to the opposite sex.

So how does this relate to wearing perfume or aftershave? Well a recent study conducted by Unilever and the University of Liverpool, United Kingdom to find. What made this study so interesting however, was that they were not interested in smell at all, but rather how the simple act of carrying, in this case, deodorant could make men more attractive . All this seems a bit incredible, but I know support me.

To start with, women were asked to evaluate the eyes of a group of men based solely on their photographs. The men were then divided into two groups and half were given a scented deodorant product while the other half received an odorless variety which they then had to use it for two days. Two days later, the men were videotaped talking about themselves for 15 seconds. Now, here's where it gets really interesting women then watched the video clips without sound and were asked to rate the men again and (are you paying attention to men) without knowing how the men actually smelt, they gave scores significantly higher in those who had used the scented deodorant.

So what does all this mean? Well, the men were questioned after the test and those who had borne the scented deodorant that they think that their self-esteem has actually increased during the experiment. This increased self-esteem and confidence would likely have encountered in their body language and have been collected, but unconsciously, by women. The conclusion of this study, it seems that everything that can boost your confidence as a man, in this case, wear deodorant, perfume, can make you more sexually attractive to women.

I think it is fair to say that the same principle applies if you are a man or a woman and if you're wearing deodorant, perfume or aftershave. While wearing something that makes you feel good about yourself makes you feel more confident and that in turn makes you more sexually attractive. It looks like those sexy perfume adverts are based on some truth after all. So next time you hand over your hard earned money on a product fragrance, perfume or whatever aftershave, know that if you realize it or not, you are actually getting more for your money than the water an unpleasant odor, it can actually be bottled is sex appeal. "Regarding the tan and the perfect body on the model of advertising perfume, it's a bit more difficult to achieve ..